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Localize launches recommendation platform matching home hunters to agents

March 17, 2020

Powered by’s industry-leading algorithm, home-hunters are matched to agents based on experience, expertise and search criteria today announced Localize Advantage, its first suite of products and services designed for real estate agents. Leveraging its industry-leading matching algorithm that matches home hunters with properties, can now match agents to home-hunters based on experience and expertise. now provides agents a new and efficient channel to find clients and grow their business; a place where that vital first introduction is based on expertise, trust, and transparency.

“We spent nearly two years speaking with brokerages and agents to understand their pain points,” said Andrew Kalish head of strategic partnership and market development, “agents have a clear desire to meet new clients in need of their services. Bait & switch is simply not good business. It was their only option, until now.” 

Localize Advantage offers more than introductions to new, in-market clients. Agents can build their brand in the same place home hunters go to find their next home. Not only is this a boon for agents, but a win for home hunters who can research an agent’s experience and make an informed decision.

“We’ve already redefined how you can search for a home,” said Steve Kalifowitz, president of “With Localize Advantage, we’re now redefining how home hunters discover, research, and ultimately choose the right agent for their unique needs.”

For a limited time the first month of Localize Advantage is free, with the code: free_month. Agents can get started at